Alabuga Start

Work that inspires. Friends who support you. Cities that surprise you. Moments you’ll remember for the rest of your life! That was our summer🤍 📌What was yours like?

Words and photos simply aren't enough to capture the atmosphere of the International Afro-Festival 2026😉🔥 That’s why we invite you to see it all for yourself! Smiles, dancing, plenty of sunshine, and the incredible energy of cultural exchange—it’s all in our new video💫 Watch it and soak up those amazing vibes!

Ordinary things, an extraordinary life✨ Take a look and find out what our participant carries with her!

And it’s not about my appearance! I’ve become more confident, braver and more honest with myself. The programme hasn’t changed my appearance — it’s changed my life!☺️✨

A professional at work and just yourself afterwards. Serious and tender. Determined and feminine. Work is part of who you are, but it’s not everything. You’re building a career, but you always have the right to just be a girl🎀 You don’t have to choose. You can do it all!

Apply together with your friends – it makes all the difference! You’ll be there for each other and keep each other company every step of the way. A new country, a new experience – but with your best friend by your side💫

We’ve decided to put ourselves through a bit of a torture test with these choices — can you handle it? Some options are simply impossible, but you still have to choose. Watch the Reels, make your choice, and be sure to let us know in the comments which decision was the hardest for you!💫 Spoiler: we’re still arguing about coffee and sweets😂

In Yelabuga, the charm of ancient streets meets modern opportunities, and nature becomes a true source of inspiration for new ideas🔥 Why does this place make you want to stay? The answer lies not in words, but in the feeling this city gives you. 📌Watch our video until the end — perhaps Yelabuga will be the starting point of your own great story.

We've arrived in Russia, are learning the Russian language, and are already practicing hard Sometimes we understand everything. Sometimes, just by intonation 😅 But the main thing is to not be afraid to speak and support each other every step of the way 🤍

Do you know the feeling when your fingers are all thumbs and even your well-being fails?🧐 And the heroine of our new video knows what to do at such a moment! Turn on the video — you will find a great life hack that changes everything in one click!🤩

In our latest video, you'll step onto a construction site where every level brings new challenges, equipment upgrades, and immersive special effects! Experience what it's like to be a Constructor: overcome obstacles, collect bonuses for bold decisions, and advance level by level. 📌Watch until the end — who knows, your next challenge may be waiting for you in real life!

In our new video interview, a participant in the Alabuga Start programme shares her personal experience: her first impressions, the challenges she faced at the start, and the changes she has gone through since then. • How to cope with nerves? • What helps to move forward? • How does the view of the world and of herself change? • And what advice would she give to other young women who are just thinking about taking part in our programme? 📌Watch the interview right to the end to find out how one story can inspire big changes and show that you certainly won’t be alone on this journey.

Our latest video is a real industrial action — but in a video game style, created with AI! Dive into action: bonuses for agility, upgrades for wit, and a cool team on every level🚀 📌Watch until the end — we're pretty sure you'll want to try being a Production operator for real after this!